kim garst
Social Media, Social PR Secrets

4: Kim Garst on Facebook and Human Connection for Business

What platforms do you think are most helpful for a business?  

In this Social PR Secrets podcast, we dug through the archives to find this valuable interview with Kim Garst on Facebook and Business. Kim has owned an online business for over 20 years, making her knowledge in this industry worth listening to.

Back when this interview took place in 2016, Kim discussed how Facebook benefits all businesses, which is still relevant today. In this episode, Kim shares her tips and tricks on how to get the most out of Facebook, such as connecting on a human to human level and why it is important, making sure your social media is up to par before taking over someone else’s, and much more. Tune in to learn more ways to master the Facebook world!  

The big question: Is it possible for organic content to be successful on Facebook?

“THE ONLY CONSTANT IN SOCIAL MEDIA IS CHANGE.” – KIM GARST

Some topics discussed in this episode include:

  • The future of Facebook
  • Complex Facebook Algorithms
  • Genuine connections with people on Facebook
  • Adapting to change
  • Navigating Facebook Ads and Facebook Live
  • Channeling authenticity
  • Recycling old content 

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